Omni-channel marketing increases customer retention by over 90%

cookie policy

Last updated September 9, 2024

Effective date September 9, 2024

Omnifunnel ("we," "us," or "our") uses cookies and similar tracking technologies to enhance your experience on our website and services. This Cookies Policy explains what cookies are, how we use them, and how you can manage your cookie preferences.

1. What are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. Cookies allow websites to recognize your device and store information about your preferences or past actions.

2. Types of Cookies We Use

We use the following categories of cookies:

a. Essential Cookies

These cookies are necessary for the website to function properly. They allow you to navigate the website and use essential features, such as accessing secure areas of the site.

Examples: Authentication cookies, security cookies.

Why we use them: Without these cookies, some parts of our website won't work correctly.

b. Performance and Analytics Cookies

These cookies collect information about how visitors use our website, such as which pages are visited most often or if users encounter any errors. This data helps us improve the performance of our website.

Examples: Google Analytics, session recording tools.

Why we use them: To monitor website traffic and optimize the user experience.

c. Functionality Cookies

Functionality cookies enable our website to remember choices you've made in the past, such as your language preferences or login details, to provide a more personalized experience.

Examples: Remembering login details, storing preferences.

Why we use them: To make your experience on our website more tailored to your preferences.

d. Advertising and Targeting Cookies

These cookies are used to deliver relevant ads to you and measure the effectiveness of our advertising campaigns. They track your browsing habits and may be used to build a profile of your interests.

Examples: Facebook Pixel, Google Ads.

Why we use them: To ensure that the ads you see are relevant to your interests and to measure the performance of our advertising efforts.

e. Third-Party Cookies

In some cases, we allow third-party services to place cookies on your device for the purposes of tracking and reporting usage statistics, running advertisements, or enabling integrations (e.g., social media sharing).

Examples: Social media integrations, third-party analytics.

Why we use them: To enable seamless integration with third-party services and improve the overall user experience.

3. How We Use Cookies

We use cookies for several reasons:

  • To ensure our website and services function properly.
  • To enhance your experience by remembering your preferences.
  • To collect analytics and data that help us improve the performance and functionality of our website.
  • To provide personalized advertising and measure the effectiveness of marketing campaigns.

4. Google Contacts Integration Cookies

If you integrate your Google Contacts with Omnifunnel, we may place cookies on your device to facilitate the identification and synchronization of contacts. These cookies help streamline the integration and improve overall functionality when using Google Contacts to manage your prospects.

5. Your Cookie Preferences

You have control over which cookies are placed on your device. When you first visit our website, you will be presented with a cookie consent banner giving you the option to accept or reject certain categories of cookies. You can modify your cookie preferences at any time.

Managing Cookies:

  • Browser Settings: Most web browsers allow you to control cookies through their settings. You can configure your browser to delete or block cookies or to notify you when cookies are being set.
  • Opting Out of Third-Party Cookies: You can also opt out of certain third-party cookies directly with the providers. For example, you can opt out of Google Analytics by using Google's opt-out tools.
  • Do Not Track: Some browsers offer a "Do Not Track" (DNT) setting. While we respect your browser's DNT setting, it is important to note that there is no consistent industry standard for DNT settings, and we cannot guarantee compliance across all third-party services.

6. Consent

By using our website and services, you agree to the use of cookies in accordance with this Cookies Policy. If you choose to disable cookies, some features of our website may not function as intended.

7. How Long We Retain Cookies

Cookies can remain on your device for different periods. Some cookies are deleted automatically when you close your browser (session cookies), while others remain on your device until they expire or are deleted (persistent cookies).

  • Session Cookies: Expire when you close your browser.
  • Persistent Cookies: Remain on your device for a specified period or until you delete them.

8. Third-Party Cookies

We may work with third-party providers, including analytics and advertising companies, that may set their own cookies through our website. These cookies are subject to the privacy policies of the third-party services.

9. Updates to this Cookies Policy

We may update this Cookies Policy from time to time to reflect changes in the way we use cookies or due to legal, regulatory, or operational requirements. We will post any updates on this page and, where appropriate, notify you through our services.

10. Contact Us

If you have any questions or concerns about this Cookies Policy or how we use cookies, please contact us at: legal@omnifunnel.ai